I just got back from speaking at a conference. During my talk I asked this question:
“How many of your businesses have a mission?”
About half of their hands went up in the air. Then I asked those with a mission:
“How many of you involved employees in developing that mission?”
Only one hand remained.
“How can you engage your employees if you have not engaged them in the mission of the organization?”
Now is the time to reconnect your employees with your mission. With all of the change, restructuring, lay offs employees are feeling lost, guilty, frustrated and more. One way to help everyone reconnect and move forward is to re-establish a corporate mission.