Introducing the Definitive Resource on Employee Engagement

Contact:  Brad Federman                                                                                            FOR IMMEDIATE RELEASE

Tel. 901.737.3468

Cell Phone: 901.292.2636


Introducing the Definitive Resource on Employee EngagementEmployee Engagement: A Roadmap for Creating Profits, Optimizing Performance, and Increasing Loyalty by Brad Federman.

Employee Engagement is the first book to offer a comprehensive view of the driving force for organizational success in today’s economy.  Each employee within an organization puts forth discretionary effort; they come to work with the power to choose how much effort they are willing to give their company. An engaged employee is fully involved in, and enthusiastic about, their work. These employees care about the future of the organization and feel a strong emotional bond to the business.

Employee Engagement outlines a comprehensive framework, language, and process that helps executives, leaders and human resource professionals connect their overall “Business” strategy with their “People” strategy.

Filled with practical ideas and illustrative examples, Employee Engagement:

  • Provides a clear definition of Employee Engagement
  • Identifies drivers of Engagement
  • Outlines strategies for measuring Employee Engagement
  • Highlights best practices for responding to Employee Engagement issues and feedback
  • Offers a full Employee Engagement program strategy
  • Illustrates how to deploy Employee Engagement as a business strategy

This important resource offers step-by-step guidance for putting in place an effective Employee Engagement program that will create a workplace with more committed employees, a more meaningful environment, stronger relationships with employees, and a sustainable competitive advantage.

Now is the time to re-engage your employees, connect them to your new strategy, promote accountability, and regain trust.

“If you think you know everything it takes to attain associate/employee engagement, put yourself to the test. This book provides a holistic approach to engagement that will create the competitive edge required to succeed in this economy.”—Sharon S. Bilgischer, senior manager, logistics global talent, curriculum and documentation, Wal-Mart Stores, Inc.

“I can speak first hand to the benefits of this book when the author talks about a roadmap for creating profits, optimizing performance and increasing loyalty.  I have used these techniques, after working with Brad, in two companies that I have managed with significant results to both organizations.” —James Rose, chairman and CEO, Mosaic Sales Solutions

You can order your copy at

If you would like more information about this topic or to schedule an interview with Brad Federman, please call 901.292.2636 or email Brad at

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